Naming, Branding and a suite of web-based applications for an exciting new Environmental Intelligence company.
Biome is a web-based software platform that enables manufacturers to track sustainability, eliminate environmental risk and automate complex environmental reporting.
Simply put, Biome helps build sustainable and transparent businesses with integrity.
Our design team named and developed a brand identity system for Biome, giving them all of the tools they need to tell their story well. Meanwhile, our development team began to build the application itself...
“Atto Partners are awesome. Their approach to both web development and branding is refreshing and the end results are just fantastic. We feel very lucky to have found them — we're a life-long customer.” Gary Morgan, Founder and CEO, Emergence
Biome simplifies and integrates a number of complex environmental processes, replacing systems that previously relied on hundreds of interconnected Excel spreadsheets.
Reports that previously took days every quarter are run in realtime, giving the user a live view of their business’s environmental data.
Complex calculations, unit conversions and aggregation of huge datasets happen instantaneously, enabling Biome’s customers to make good decisions based on live data.
We worked closely with the client to specify, build and iterate the web-based application.
Biome has already been adopted by both Intel and HP.
Biome was a good name for a great product (even if we do say so ourselves). Next, we were asked to name and brand its parent company.
The parent company is a web-based software company on a mission: to create web applications that enable and empower sustainable businesses, tackling complex systems using simple, powerful tools.
As part of our research for the brand discovery process, we came across the concept of Emegence and it was a great fit.
Emergence is the phenomenon where complexity and beauty can arise out of simplicity. It describes what happens when birds flock, snowflakes form or cities grow.
We delivered the name, logotype and an integrated brand identity system to reflect the values and aspirations of this new company.
